Shawn Richcreek is passionate about people, passionate about wine education and most importantly, he is passionate about providing amazing customer experiences! He is currently the West Coast Regional Business Partner for Total Wine & More, supporting 65+ locations. Shawn also teaches wine education classes for California State University San Bernardino’s Osher Institute in Palm Desert. Prior to Joining Total Wine & More, Shawn worked for 13 years for Beverages & More where he was the Director of Training for their retail stores. Prior to that, Shawn was the Southern California wine buyer for Cost Plus World Market and has worked on the retail side of the Wine and Spirits business in Southern California for more than 25 years. Shawn is a Certified Sommelier and a Certified Specialist of Spirits.